Partners
Turn works with industry leading vendors and third parties to provide the highest quality service for our advertiser and publisher clients and to ensure compliance with industry best practices.
Measurement
You can verify Turn Smart Market traffic data through comScore MediaMetrix, an industry leader in traffic statistics.
Industry Standards
Turn believes the use of industry standards benefits both advertisers and publishers, and is proud to be a General Member of the IAB. We're also an active participant on a range of IAB Councils and Committees.
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Councils | Committees |
| Ad ops | Digital video | |
| Measurement | Lead generation | |
| Research | Mobile advertising | |
| User-generated content |
Agency Platforms
Qualified advertisers and agencies can use their existing agency platforms for 3rd party ad serving and/or action tracking when participating in the Turn Smart Market. Turn currently works with the following platforms:
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| * Atlas UAT Certified | * DFA Floodlight compatible |
Geo Location Data
User geography information is an important variable within Turn's automatic targeting system. All geography data is provided by Digital Element.

